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Opportunities Exist for Successful Online Conferences, Exhibitions, and Tradeshows
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| Current information distribution and communication venues have limitations that have been only partially addressed. |
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Existing Platforms |
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Limitations
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Complementary Solutions |
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Physical Conferences |
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Time |
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Online conferences, exhibitions and trade shows to complement physical events |
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Trade Shows |
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Schedule Flexibility |
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Exhibitions |
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Reach |
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Conventions |
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Resources |
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Online publications |
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Trade Journals |
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Budget |
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Online marketing campaigns |
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Publications
Direct marketing campaigns
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Lack of ability to
identify target
audience |
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Opportunities |
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There are several industries for which a respectable online community has not been created |
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In existing communities, information is often not presented in a coherent manner in one place |
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To establish that online community and make people aware of its existence, time, effort, and money are needed; IDS solutions address these needs |
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